We commissioned a bespoke wax embosser used to hand seal each invitation envelope with silver both reflecting the nautical nature of the museum and inspired by ships scrolls. A tracing paper dust jacket was wrapped around the event’s brochure cleverly showing the boat against the moon but also allowing the jacket to be removed after the event giving the brochures greater longevity.
The coherent identity and attention to detail on the printed items maximised use of the materials for future fundraising. The audience engaged with the event successfully. It went on to raise over £40,000 for the museum – being their single most successful event to date.
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